100 Posters 100 Days | Day 1


Inspired by this quote from the book Art and Fear (as seen on This is Colossal)

The ceramics teacher announced on opening day that he was dividing the class into two groups. All those on the left side of the studio, he said, would be graded solely on the quantity of work they produced, all those on the right solely on its quality. His procedure was simple: on the final day of class he would bring in his bathroom scales and weigh the work of the “quantity” group: fifty pound of pots rated an “A”, forty pounds a “B”, and so on. Those being graded on “quality”, however, needed to produce only one pot -albeit a perfect one – to get an “A”. Well, came grading time and a curious fact emerged: the works of highest quality were all produced by the group being graded for quantity. It seems that while the “quantity” group was busily churning out piles of work – and learning from their mistakes – the “quality” group had sat theorizing about perfection, and in the end had little more to show for their efforts than grandiose theories and a pile of dead clay.

I suppose one of my weaknesses is overthinking things. Whether it be in life or in design - overthinking usually leads to complicated and muddled matters. So in an effort to change my ways at least in the design world I set myself a challenge - to design 100 Posters in 100 Days using an inspiring quote as my basis. The one limit is that I can't work on it for more than an hour (so I don't get too caught up in it and reverse the whole point of this challenge!). Now that it is announced to the blogosphere it's no looking back!

As for the design of this poster - how could I not begin my series with a quote from one of the most inspiring visionaries that ever lived, Steve Jobs. (I know that this quote is from a book that he read - but he made it so iconic that I had to attribute it to him).